Former Holland Christian coach thriving with virtual coaching venture MaxOne

Jason Mejeur

GRAND RAPIDS — Just a few short years ago, Jason Mejeur was in the Holland Civic Center watching a Holland Chrisitan freshman basketball game dreaming up a coaching-related business idea with his assistant coach

But today, Mejeur, who was the head varsity coach for the Maroons starting in 2013, has made that dream a reality. He started MaxOne back in 2016 and left coaching to pursue it full-time just one year later. The company is based on the concept of virtual coaching. 

“Watching my high school athletes spend six hours a day with their eyes on their phone,” Mejeur said. “[it made me] realize that if I wanted to inspire them to become better basketball players then I had to show up there.”

The company grew linearly, gaining a few new clients each year, but the growth wasn’t anything overwhelming. That all changed in 2020 when the COVID-19 pandemic hit.